October 15, 2013, Ricoh Company, Ltd. announces the immediate sales launch of the RICOH THETA, the world’s first mass-produced imaging device for consumers that encapsulates fully spherical scenes with one shot. The RICOH THETA is available in the US, UK, France and Germany through Ricoh Imaging online stores, and Amazon (will be sold by RICOH on Amazon in the US), which can be accessed via theta360.com.

The RICOH THETA, which was announced on September 5, 2013 at the IFA consumer electronics show in Berlin, Germany, is being sold for £329 (tax included) in the UK, 399.95 USD (pre-tax) in the US, and 399€ (tax included) in France and Germany.

Ricoh’s online media kit is available at http://goo.gl/PU0FY8.

| About Ricoh |
Ricoh is a global technology company specializing in office imaging equipment, production print solutions, document management systems and IT services. Headquartered in Tokyo, Ricoh Group operates in about 200 countries and regions. In the financial year ending March 2013, Ricoh Group had worldwide sales of 1,924 billion yen (approx. 20 billion USD).
The majority of the company’s revenue comes from products, solutions and services that improve the interaction between people and information. Ricoh also produces award-winning digital cameras and specialized industrial products. It is known for the quality of its technology, the exceptional standard of its customer service and sustainability initiatives.
Under its corporate tagline, imagine. change. Ricoh helps companies transform the way they work and harness the collective imagination of their employees.
For further information, please visit www.ricoh.com/about/